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Matthew
Cunningham
Graphic Designer
![My Logo [Recovered]-02.png](https://static.wixstatic.com/media/55ca46_f670da04cbaa4fb68c8c9c7a5f446dfb~mv2.png/v1/fill/w_111,h_106,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/My%20Logo%20%5BRecovered%5D-02.png)
Spilt
Brief:
Develop a custom typeface using real-world objects as reference. Both upper and lower case characters should be provided along with standard symbols. Create a custom display booklet.
Outcome:
This project involved designing a custom font using 52+ original acrylic paintings, each tailored to a letter or symbol. By prioritizing form over function, I was able to test the limits of playfulness and legibility. The full set was showcased in a printed display booklet.
Services:
Logo Design
Type Design
Product Design
Spring 2024 Custom Typography Project
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